A Shot In The (Social Media) Dark

I marched into the office of our CNR and announced “You’ve done it…Our approval rating in the white van community is the best ever!”

“Thanks to your recent blog posts white van men are once more flocking to our 3 minute form in their droves…and the White Van Dog post from last week really was the cherry on top.”

Our CNR had the look of a heavyweight boxer who had just won the title back. A look of pride…A man who was now back at the top.

“Listen,” I said to him…”your last post about the White Van Dog got me thinking…if a dog has a social media following from the white van community, then, I think CVI should get a piece of the action as well.”

“You want me to hack the dogs social media account?” our CNR said, looking a bit confused.

“No of course not,” I replied. “However, pictures of these White Van Dogs are obviously popular…this could be a launching pad into the social media for CVI.”

“What I want you to do is head to the source…France, and find as many French Mastiff dogs as you can. Get them to do the “white van man pose” and then social media success will surely be ours.”

“It’s a shot in the dark,” our CNR responded..”But I like it, although…I’m not a photographer, I’m a writer.”

“That’s okay. I organised a freelance photographer to travel with you to France. His name is Chang.”

I handed him two train tickets to Paris.

“The limo will be waiting for you outside in 45 minutes,” I said as I walked out of the room.

“Oh…” I added as I was leaving….”there are no meerkats in France, I checked.”

Fast forward 24 hours and I was looking more closely into this whole social media thing.

I was pretty confident that CVI could become “The Nations Favourite” on Instagram, and maybe even Facebook. As long as we got some good photos of white van dogs…but Twitter? Maybe that would be more difficult.

If this social media thing really took off then maybe we could do away with blog posts once and for all…

Just then the phone rang. It was our CNR, who was now in Paris.

“How are you doing? Have you seen any white van dogs yet?” I asked.

“Not yet,” he replied. “I did see a minkey though.”

“A minkey?” I said, confused.

“No…a chimpanzee Meenky,” he replied, although at this point the phone line seemed to be a bad connection.

“A meenky?”

“No…a…I think there is something wrong with the Pheun,” he said.

“The Pheun?”

Just then the phone line went quiet The connection had been lost.

Has a simple shot in the dark just turned into another wild ride involving our CNR, yet again?

Why oh why can he not just take on a simple assignment and get the job done?

These are all questions I pondered as I left CVI HQ and got into my Rolls Royce.

Stay tuned for more…

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